The Crimean package of Western sanctions is supposed to stay in force until Russian troops leave the occupied peninsula. It has had a significant economic impact on Crimea’s economy but has failed to check the continuing militarisation of Crimea as well as human rights and international humanitarian law violations. The package is rather strong; yet, Russia has adapted to the restrictive measures and has learned to bypass some of them. The article argues that the occupation of Crimea has to be viewed in a wider context; violations of the sanctions should be investigated and corrected where necessary, and additional sanctions should be imposed.